Get accepted to more UGC collaborations – here’s how!

It can often be frustrating if you are not accepted for co-operations. This is usually because companies are looking for specific profiles. After all, not every person can be a good fit for every company.

However, certain aspects are important to every company. If you pay attention to the following points, you will increase your chances of being booked by companies more often.

Firstly, an authentic and open profile is important. You can make sure you always have enough pictures in your feed and keep the story highlights up-to-date. This gives the company a first and important impression of what you stand for and how you present your lifestyle.

Most brands don’t want to see ‘classic product testers’. This makes it all the more important to bring a lot of variety into your profile. It’s fine if you often work with companies, but the ratio should be right. We recommend a 3:1 scheme here, meaning that for every collaboration you post, there should be at least 3 personal posts that have nothing to do with advertising. This not only strengthens your profile, increases your following and engagement rate, but also makes you far more attractive to brands.

Subsequently, it is important to constantly improve the quality of your posts or keep them at a high level. By quality, we don’t just mean the image and sound quality, but also the originality of the content.

Most companies want to promote their products in the form of videos. So don’t be afraid to show yourself or make use of your voice.

The last and probably most important point is: just be yourself! Stand by who or what you are and communicate this openly with your community.

If you remain true to yourself, companies will also take notice of you and you will arouse their interest in you. Ultimately, it’s all about recommending products you truly believe in to your friends, acquaintances, and beyond!